Hi, my name is Isaac and I help companies, small businesses, solo entrepreneurs, authors and other kinds of brands create and maintain impactful blogs. 

​

Content marketing can feel like rocket science, and in some ways it is probably just as complex. Lots of people have an idea of what goes into increasing online visibility, but few know what actually works. 

​

What kind of content does Google like? How will AI-written content affect my search ranking? Do I even need a blog in this era of short form video platforms?

​

But if you zoom out, there is one thing that has not changed through dozens of Google algorithms and new forms of online marketing: Content is King.

 

Good quality content that is helpful, well-written and relevant has always been a big driver of traffic, brand growth and sales. After all, most of the web is still in text form and will likely remain so for decades to come. 

 

That's where I come in.

​​

Brand Building By Blogging

Brand building is the only consistently rewarding and evergreen SEO strategy. It's so good that it allows small brands to compete with and even outmatch larger brands as Search Engine Journal explains in this excellent writeup.

​​

I work with companies, businesses and individuals to build their brands via high quality blog posts. 'High Quality' encompasses the following: 

​

1. Helpful blog posts that are written for users first. They solve problems, answer inquiries, inform and more.

2. Well written blog posts that project Experience, Authority, Trustworthiness and Expertise. This is important for users as well as SEO.

3. Blog posts that are relevant to the brand as well as user intent.

​​

Want to work with me to create or run your blog? Reach out to me here.

​​

I have worked with brands in a wide range of industries and markets including health and wellness, sleep products, technology, retail and more. So reach out, no matter how obscure or niche your brand is. 

​

My services include: 

• keyword research to identify relevant topics that meet user intent and rank well.

• Topic suggestions based on keyword research and brand goals. 

• Blog content strategy to meet specific goals. This includes coming up with time-relevant topics for holidays, seasons and other occasions.

• Content review to analyze performance and suggest changes and improvements to future content.

• Work with other teams including marketing and social media to come up with a cohesive content strategy.  

​

Want to get a feel of my writing style? Here are my latest posts spanning different topics and areas. And here is my portfolio with a selection of posts I have written for various clients.